Why
Use a Realtor®? 6 Important Reasons
Real estate is a big deal. For most Americans, a home is
the most expensive purchase they’ll make in their lifetime. It’s a serious
transaction with significant financial and emotional ramifications for the
parties involved, and having proper representation is critical.
Today’s buyers and sellers agree. In
2012, a full 89 percent of buyers used a real estate agent, and so did 88
percent of sellers.1
Realtor® representation
during a real estate transaction is important for both buyers and sellers. Here
are six of the chief reasons:
Fiduciary responsibility. When you work with a Realtor®, their
fiduciary responsibility is to you.
That means you have an expert who is looking out for your best financial
interests, an expert who’s contractually bound to do everything in their power
to protect you. That’s big — the value of that commitment cannot
be overstated. “For more than 100 years, Realtors® have subscribed to
the NAR’s strict Code of Ethics as a condition of membership,” says
National Association of Realtors® President Gary Thomas.
“Realtors® have the expertise and experience to help sellers protect their
investment and help buyers build theirs.”
Complex, ever-changing real estate
regulations. Buying
or selling a home is not like purchasing a plane ticket. Every home is
different, and laws change every year and vary from state to state. Generally
speaking, people purchase a new home every 7-10 years, and a lot can — and
usually does — change between transactions. Realtors® are immersed in real
estate, and they must stay current with all the updates in
regulations, laws, contracts and practices. Once you retain your Realtor®, they
put that knowledge to work for you.
Help finding the right home, beyond
square footage and baths. Browsing online is a terrific way to
start a home search — in fact, almost 90 percent of people start their home
search online.1 But
when it’s time to buy, knowing all the pros and cons of a property can help you
make the right decision. Realtors® live and
breathe real estate, and they can share information about a home that you
wouldn’t otherwise know. For example, they can tell you about the perils of
polybutylene piping (a plumbing material that’s prone to bursting), or the
concerns with FRT plywood (a roofing material that can spontaneously combust in
higher temperatures, like those in attics). Your Realtor® can go beyond the
aesthetics and tell you important details about homes you’re considering.
Pricing and selling a home. There are lots of sites where you can
view price estimates for your home before you list it for sale, but you take a
risk using them. In some markets, online estimates can be off by as much as 35
percent, and they often rely on tax records and data that can be as old as 6-12
months. Realtors® know the local market, have access to the freshest sale data,
and can price your house in line with the market to maximize your earnings. In
2012, sellers using an agent got $40,100 more: The median sale price for the 88
percent of sellers who worked with an agent was $215,000, versus a median sale
price of $174,900 for the 9 percent of sellers who didn’t use an agent.1
Contracts and negotiations. Finding the right home is the fun part.
Then the real work begins.: Today’s contracts can be 50 pages long — not
counting addendums and riders. Realtors® can help you navigate these complex
documents and craft an attractive offer that makes sense for you. Plus, when it
comes to negotiation, your Realtor® is your advocate and can bring an
objective voice to a very subjective situation.
Following a code of ethics. When
you work with a Realtor®, you’re partnering with a professional who operates
according to a strict code of ethics. In place for over 100 years, the Realtor® Code of Ethics ensures that consumers who work with a
Realtor® are treated professionally and ethically in all transaction-related
matters.
1National
Association of REALTORS® 2012
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